In his most recent book, Hot, Flat and Crowded, three time Pulitzer prize winning author and NY Times columnist Thomas L. Friedman wrote that we must think strategically to:
“innovate our way to new possibilities that right now seem unimaginable. The longer we wait to set out on such a strategic path though, the deeper the pail out of which we will have to climb.” (1)
Think about it…

(1) Friedman, Thomas L. Hot, Flat & Crowded- Why We Need a Green Revolution and How It Can Renew America, Copyright © 2008 Farrar, Straus & Giroux New York, NY p. 49.